Events Marketing Manager, EMEA

Customer.io$93K – $110K per yearAfghanistan, Åland Islands + 147 more

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About Customer.io

Over 9,000 companies — from scrappy startups to global brands — use our platform to send billions of emails, push notifications, in-app messages, and SMS every day. Customer.io powers automated communication that people actually want to receive. We help teams send smarter, more relevant messages using real-time behavioral data.

About the role

Hi, my name is Rosie, Events Team Manager here at Customer.io , and I am looking for an Events Marketing Manager to own our in-person events across EMEA. You'll lead live field events, hosted customer and prospect experiences, and sponsored conferences across the region, and run our monthly EMEA webinar. You'll partner closely with Demand Gen, Content, Design, Partnerships, and EMEA Sales to create events that feel polished, thoughtful, and unmistakably "us" - tailored to EMEA markets rather than a copy-paste of NA programming. You'll ramp alongside our Events Manager, who currently supports the region, and take full ownership of EMEA within your first 90 days.

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Events Marketing Manager, EMEA at Customer.io · ApplyPick

Event planning & coordination
Own and manage the EMEA in-person events calendar - field events, hosted experiences, sponsored conferences, and activations across the region
Partner with the Events Team and Demand Gen to define goals, audiences, formats, and success metrics specific to EMEA markets
Evaluate EMEA sponsorships, speaking slots, and event formats against goals
Work closely with cross-functional partners to ensure every event feels cohesive with global campaigns while staying relevant to EMEA audiences
Execution & project management
Manage day-to-day logistics: vendor coordination, timelines, run-of-show, speaker prep, and on-the-ground support for EMEA events
Partner with Content, Brand, Product Marketing, and Sales to develop compelling event assets and presentations
Oversee registration flows, pre-event communication, and the attendee experience from first touch to follow-up
Step in wherever needed to keep events running smoothly, calmly, and on-brand
EMEA webinars (about one per month)
Run our monthly EMEA webinar end to end - topic and speaker selection, registration, promotion, and follow-up - timed and localized for a European audience
Partner with Content and Product Marketing to adapt or build webinar content that lands with EMEA audiences
Build and optimize registration pages, forms, and workflows for EMEA campaigns
Audience growth & promotion
Execute multi-channel promotional plans across email, social, and partner channels for EMEA audiences
Collaborate with Demand Gen, Marketing Ops & Sales to ensure EMEA lead capture, routing, and follow-up happen correctly and quickly
Manage attendee communication throughout the event lifecycle
Performance & optimization
Track EMEA event performance - pipeline, revenue, deal acceleration, and event engagement
Share insights and recommendations to continually improve ROI and attendee experience across the region
Maintain documentation, templates, and repeatable workflows that make running EMEA events smoother and more scalable
Partner with ops to ensure clean attribution and accurate reporting across systems

Events Marketing Manager, EMEA

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About Customer.io

About the role

Events Marketing Manager, EMEA

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About Customer.io

About the role

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